Category: Articles

Why Localised Content is the Key to Long-Term Consumer Connections In today’s crowded media landscape, brands are constantly searching for authentic ways to connect with their audiences. Community radio—a dynamic …

A new view for 2025: Viu appoints Mediamark as its sales partner Viu, a dual advertising video on demand (AVOD) and subscriber video on demand (SVOD) over-the-top (OTT) streaming service, …

How Hyper-Local Stations Are Transforming the Media Landscape Community radio, once viewed as the underdog of the media landscape, has emerged as a significant player over the last five years. …

Time Out is launching in South Africa on 1st December Partnering with Kagiso Media Radio, Time Out South Africa will curate the best cultural and culinary experiences for both locals …

Gauteng, May 2024: The power of radio and the audio ecosystem received a significant boost as the trusted medium for advertisers during a time of uncertainty for brands, with the …

Mediamark Digital is thrilled to announce a partnership with an in-game audio advertising offering, Odeeo, to introduce South African brands to an innovative way of connecting with audiences through audio. …

Mediamark Digital has been announced as the exclusive partner for The Podcast & Chill Network, adding to the sales house’s growing and diverse audio portfolio and making Mediamark the largest Digital Audio …

The hybrid balancing act Striking the right work mix for your specific team is something that business leaders are going to continue to navigate in the coming year. While being …

  In the constant deluge of content bombarding consumers daily, the battle for attention is fierce. Mere exposure to advertising is like whispering in the wind—without attention, the impact fades …

  When Mediamark took the decision to rebrand just over a year ago we couldn’t have dreamt up the positive energy, new connections, and opportunities it has brought along with …