SA Radio is alive and well with Mediamark leading the commercial charge!
The release of the latest BRC research has given the radio industry a great boost of confidence ahead of the retail season. Both commercial and community listenership numbers prove that South Africans are tuning in enmasse to their favourite stations with an average listening of 5h03 per day!
Mediamark represents the biggest independent commercial radio audience in SA at just over 3.5million listeners and the following weekly audience:
East Coast Radio – 1 265 000
Jacaranda FM – 1 438 000
Kaya FM – 722 000
Smile 90.4FM – 178 000
One thing is for sure – you can’t leave us out of your Black Friday plans. Look out for an invite from our In the Know team where will offer deeper insights into the new BRC release data and the radio market.
The Mediamark Team